WhatsApp Channels & New Business API Features
What is WhatsApp Channels?
WhatsApp Channels is a brand-new feature introduced by WhatsApp. It’s a unidirectional broadcast tool where administrators can send text, photos, videos, stickers, and polls. WhatsApp Channels is located under the “Latest Messages” tab, allowing users to view statuses and channels they have followed, ensuring it doesn’t mix with other conversations and groups.
Features of WhatsApp Channels
Unidirectional Broadcast Tool:
Administrators can send text, photos, videos, stickers, and polls.
Integrated within “Latest Messages”:
Users can easily view their followed statuses and channels, ensuring the content does not mix with other conversations and groups.
Quick and Easy Channel Creation:
Just a few steps, including accepting the terms of service, entering the channel name, adding a description, and selecting an image.
How to Get Started on WhatsApp Channels?
1. On the “Latest Messages” page in WhatsApp, choose “Create Channel.”
2. Read and accept the service terms and privacy policy.
3. Input a channel name, description, and select an image.
4. Once the above steps are completed, click on “Create Channel.”
Users can also search the WhatsApp Channels directory to find channels of interest swiftly, be it about personal preferences, sports teams, or the latest government news. Sharing a channel is straightforward – select “Share” within the “Channel” page and copy the link.
As a Channel admin, you can view the follower count, approximate channel update views and emoji reactions. You can also see who follows your channel if they are already your WhatsApp contact.
Click here to follow Sanuker’s WhatsApp Channel!
How to Get a Verified WhatsApp Channels?
WhatsApp has verified channels with a green checkmark next to their name as being authentic.
However, as WhatsApp stated, WhatsApp Channels is a new feature, and it will release more functions to help businesses grow.
Note: WhatsApp Channels is available on WhatsApp App and WhatsApp Business App only. Users can directly create WhatsApp Channels in the App.
Introduction to New Features in WhatsApp Business API
Carousel Message Type Marketing Template:
This allows merchants to display up to 10 product cards in a horizontal-scroll carousel. The carousel template can include up to 10 cards, images or videos, and a maximum of two Call-to-Action (CTA) and/or Quick Reply Native Flow Message (NFM) buttons. Starting September 18th, this feature is available only on Cloud API.
Countdown Timers for Marketing Messages
This allows merchants to display up to 10 product cards in a horizontal-scroll carousel. The carousel template can include up to 10 cards, images or videos, and a maximum of two Call-to-Action (CTA) and/or Quick Reply Native Flow Message (NFM) buttons. Starting September 18th, this feature is available only on Cloud API.
If you are not using the WhatsApp Business API, wait no more!
If your business hasn’t started leveraging the WhatsApp Business API, now’s the time. As WhatsApp’s features keep evolving, the WhatsApp Business API offers more opportunities for businesses to engage with their customers.
Sanuker is an official WhatsApp Business API provider. If your business is considering using the WhatsApp Business API to serve customers more efficiently, feel free to contact us anytime. We’re here to help.
Reach out now and let us jointly craft an exceptional WhatsApp Business API marketing and customer service chatbot solution!
Website: https://sanuker.com/
Email: hello@sanuker.com