
FWD
iFWD Quick Quote Chatbot
Functions
Game, Quote
Platform
Number of conversations
48,000+
Campaign Period
Aug 2018
Instead of getting quote on website only, iFWD Taiwan introduces a new platform for quick quote request: Facebook Messenger Chatbot. iFWD Taiwan provides a quick quote of car insurance through chatbot in less than 3 questions. The result collected is immediately transferred to iFWD’s official site for a more personalized experience on in-app webview.

Significance
- Introduce social media platform as a channel to provide insurance quick quote
- API integration with client’s technical team to do one-way data transfer from chatbot to website