Sanuker blog
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Akulaku and Sanuker become a Facebook success story
A 99% open rate is something marketers dream of, and companies like Sanuker help turn into reality thanks to WhatsApp and Stella. This is why our work with Akulaku, an Indonesian fintech company, was recently featured by Facebook as a success case. Akulaku...
Why does chatbot copywriting matter
Humans are curious and often irrational creatures. Creatures that, despite what many of them would like to believe, are driven more by emotion than reason, and react more intensely to how things are said than to what is actually being said. Smart marketers and...
The conversation is back in business, and it´s here to stay
There is a trend in business that is known by many names. A trend that isn’t just a trend but a fundamental part of human nature. Something that has been disrupted and inhibited by the development of modern business practices and like water trapped behind a dam has...
How chatbots can help the travel industry recover
As countries start to ease their lockdowns and allow some form of international travel, a new kind of problem is emerging. Each country, and sometimes each region within it, has in place different systems to regulate what can or cannot be done. These systems have...
How chatbots can make banks more profitable
A few days ago Forbes posted an article about digital transformation in banks that echoed and confirmed many of the things we have discussed in previous posts. Its conclusions were simple: banks need chatbots to achieve a true digital transformation, and they need...
How chatbots help the agricultural sector
Modern agriculture is a high-tech business where sophisticated machines and algorithms enable companies to reach unprecedented levels of productivity. Automation has also greatly reduced the need for manual labor, reducing costs, and introducing some unexpected...
Automating expense filing to create a better future
In our articles, we often paint pictures of what the future could look like if many boring, repetitive tasks were removed from it. It is a nicer word, where automation makes life easier and people are freed from mind-numbing tasks. Today it will be no different, and...
The chatbot revolution is now, what are you waiting for?
Today the chatbot market is worth 396 million USD, by 2027 it will be worth 1.953 million. Or in other words, it will have become 5 times bigger. If you are a company that is considering a chatbot or is not sure what this growth means, this article is for you. ...
Managing crises in the travel industry: how technology can help
There are some industries where everything happens online, or inside a building behind closed doors. Industries that, like a can of coke, will taste just as good (or bad) regardless of what is happening outside. Then, there are industries like transportation or...
The Chinese New Year has arrived. What will it bring?
The 12th of February will mark the official start of the year of the Ox. Here in Hong Kong, all the shop fronts are filled with red decorations, and everyone is excited to finally say goodbye to a very difficult year. Despite the COVID-19 restrictions that have forced...
What do chatbots and shoes have in common?
Chatbots are like shoes. If they fit well, they will make our life easier and more comfortable, if they don’t they will only cause problems and stress. It is important to choose them wisely, making sure they are built well, and that they fit the needs of our company....
Will the WABA pricing test in Mexico affect chatbots?
WhatsApp has recently announced that on the 1st of February 2021 it will test a new pricing system for the Mexican market. The test will only affect messages sent to WhatsApp users with a Mexico phone number, regardless of the company’s location. At the moment, it is...